Barbara Oliver Jewelry is Buffalo’s Best Jeweler.
 ~ Let us show you why.

COVID-19 Response Information

The well being of our customers remains our highest priority. We  are following NY State guidelines,  we have our sanitizing plans in place and are ready to take care of everyone’s needs whether it is by appointment, or curbside service to ensure everyone stays safe and healthy.

The following are the precautions and protocol we have in place to ensure a safe opportunity to shop. We thank you in advance for your consideration and cooperation:

* A Maximum of 3 Patrons in the showroom at one time

(Call ahead to help ensure social distancing – 716-204-1297)

Wearing of Mask is Mandatory at all times

* Use Sanitizer Upon Entry

* Maintain 6′ Distance from other customers & staff

* Curbside Pick-Up remains an option

* Counters, door knobs, jewelry, etc sanitized

Personal Jewelry Consultation

Let us help you find or design a fine piece of jewelry for that special occasion with the personal attention you deserve.

Personal Jewelry Consultation with Barbara Oliver, Professional Jeweler

Barbara Oliver Jewelry
5820 Main St., Ste 311
Williamsville, NY 14221







Tues – Fri: 10am-5pm
Sat: 11am-3pm
Sun, Mon: Closed

Closed Sat. Sept. 2nd

Closed New Year’s Day

Shopping by appt.
& curbside pickup also available

Engagement rings - Learn How to shop for a Diamond
Custom Made Jewelry

How Custom Jewelry is Made

The art of making custom jewelry.

Making custom jewelry takes many forms and encompasses many techniques used over the ages by virtually all cultures. These techniques include metal fabricating/forming, beading, and lost wax casting. Lost-wax casting…

diamond ring

What a Diamond Ring Means

Fellas, do you know what it really means when you put a diamond on your woman’s finger? Yes, there is a meaning and symbolism behind the engagement ring!  It means you’re telling her you’re going to be her rock.  

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96 days until Christmas! I wanted to just give you a peek at some of the delights that arrived today (with more to come). Yes we do a whole bunch of custom pieces and I know you love the stories that go along with each one. For those of you who didn't know, we also have 16 showcases filled with hand curated pieces for every taste and budget, when you just need instant gratification and sparkles without the wait. Before all the wonderful crazy holiday frenzy begins, this jeweler will be taking a vacation and back with all the stories you love soon. In the meantime, the shop will be open with my amazing staff of Samantha, Philly, Lacey and Dan to take care of all your needs, including the very best repair work all done right here. I'll be back soon with more stories and handcrafted re-do's and new do's ... See MoreSee Less
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Carol from Mississippi found us right here on FB and loves our whole idea of embracing CHAOS. She took the plunge and sent this stranger, (me, who is now a friend) a bunch of her unloved pieces for a redo, something that would go along with her original diamond band. She had a lovely blue topaz from another ring that she loved, could we use it and build a chaos for her? Yes indeed. We used her mom's diamond earrings and some additional diamonds plucked from the lovely pile Carol provided and made her not only her new dream ring, but a pair of diamond dangles to adorn her ears. Hey, why waste good diamonds right? Carol just received her package today and shared her moment of opening the boxes, seeing her new family heirlooms for the first time. There were about 100 heart emojis in the text so I am assuming she is very very happy. And so are we all for her. Thank you Carol, wear them well <3 ... See MoreSee Less
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Laurie loved her wedding set and her hubby for lots of years as they are, but for her and Chuck's special anniversary, a re-do was the desired gift for her to celebrate the occasion. She wanted everything incorporated into one updated easy to wear ring that wouldn't spin on her finger. Oh yes, and she like most of us here love CHAOS jewelry., but asked "could it have some symmetry as well? Using all her original bridal diamonds and a few more diamond friends.....VOILA! ... See MoreSee Less
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What We Do For You

And when you come in we will show you what diamonds actually should cost so that you'll understand what we're able to do for you, not to you.

What a Diamond Ring Means

Fellas, do you know what it really means when you put a diamond on your woman's finger? Yes, there is a meaning and symbolism behind the engagement ring!  It means you're telling her you're going to be her rock.  

What’s Our Slogan?

Because a trusted jeweler is worth her weight in gold.

Custom Crafted Pieces

You need that special piece, crafted specifically with your ideas in mind - that's what we do. We'll work with you every step of the way from model to finished to make sure you get that ring of your dreams.

Come In to Our Store

I would love for you to come in where I can show you all the beautiful, hand-selected, one-of-a-kind pieces. You're welcome to come in and play dress up, try everything on.

Do You Need High Clarity?

When it comes to clarity, do you really need high clarity? If you can't see it with your naked eye, does it really matter? Go color and cut, I'm telling you.

Picking out the Perfect Diamond

Hi, I'm Barbara Oliver and I'm here with you to teach you how to pick out the perfect diamond.

What’s My Favorite Color?

My favorite color? Sparkly!


The experience of making, what some would say, the biggest purchase a lifetime was such a delight with Barbara and her associates. She makes it very comfortable and not scary during the whole process. She made sure that I knew what I was buying, and also educated in what I was buying. We were able to get the most perfect ring, and was/is willing to work with any budget. My now fiancé said it is the most perfect ring, and wouldn’t want anything else. Now it’s time to pick out wedding bands!!!!!


I AM TRULY SPEECHLESS!!!! Can’t say enough about Barbara and her staff!! She helped me upgrade my wife’s wedding ring diamond for our 20th Anniversary. Barbara really took the time to sit down and discuss options with me, not from a sales person’s point of view, but from a “family member” point of view. Extremely warm and personable, someone who really cares! Thanks again Barbara, I gave the ring to my wife today and she was in tears!! Truly a day to remember!!

The experience we had in Barbara Oliver’s, was second to none, from the minute we walked through the door. We sat in a relaxed and comfortable setting and discussed our plan for a bespoke design. It seemed so much more personal than just standing across a counter, like most large chain jewelers. Barbara explained in detail, the process which made it easier to select the perfect stone and design the rings we wanted. At this point we knew we were in excellent hands with the right gemologist.