Barbara Oliver Jewelry is Buffalo’s Best Jeweler.
 ~ Let us show you why.

COVID-19 Response Information

The well being of our customers remains our highest priority. We  are following NY State guidelines,  we have our sanitizing plans in place and are ready to take care of everyone’s needs whether it is by appointment, or curbside service to ensure everyone stays safe and healthy.

The following are the precautions and protocol we have in place to ensure a safe opportunity to shop. We thank you in advance for your consideration and cooperation:

* A Maximum of 3 Patrons in the showroom at one time

(Call ahead to help ensure social distancing – 716-204-1297)

Wearing of Mask is Mandatory at all times

* Use Sanitizer Upon Entry

* Maintain 6′ Distance from other customers & staff

* Curbside Pick-Up remains an option

* Counters, door knobs, jewelry, etc sanitized

Personal Jewelry Consultation

Let us help you find or design a fine piece of jewelry for that special occasion with the personal attention you deserve.

Personal Jewelry Consultation with Barbara Oliver, Professional Jeweler

Barbara Oliver Jewelry
5820 Main St., Ste 311
Williamsville, NY 14221






Tues – Fri: 10am-5pm
Sat: 11am-3pm
Sun, Mon: Closed

Shopping by appt.
& curbside pickup also available

Engagement rings - Learn How to shop for a Diamond
Custom Made Jewelry

How Custom Jewelry is Made

The art of making custom jewelry.

Making custom jewelry takes many forms and encompasses many techniques used over the ages by virtually all cultures. These techniques include metal fabricating/forming, beading, and lost wax casting. Lost-wax casting…

diamond ring

What a Diamond Ring Means

Fellas, do you know what it really means when you put a diamond on your woman’s finger? Yes, there is a meaning and symbolism behind the engagement ring!  It means you’re telling her you’re going to be her rock.  

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Patrick wanted to totally surprise Paige with her dream ring and proposal, but how to do it? He took her and their pup for a glorious walk at Knox Farm in East Aurora. Whilst strolling on that sunny day, he casually asked her if she had seen the dog's new collar...This ring attached, and the newly imprinted words of "Mrs. Crangle". Tough to get the photos of the moment but can you just imagine all that joy? Getting the call afterwards made this jeweler swoon with delight! Congrats to you both and OMG that ring!!!!! ... See MoreSee Less
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Do you have that bracelet in the drawer that you love who it came from but the piece itself, not so much? We are taking a little break from our bridal stories here, just to remind you that re-do's are for every type of jewelry. You know that piece sitting in the box, unloved, in the dark all alone? A few sketches with paper and pen and viola.....Come on in and let's see what we can come up with, traditional designs to kooky, we will make your ideas come to life! ... See MoreSee Less
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I always comment how jewelry tells a story. Sometimes pure joy, celebrating a special moment in time, and sometimes bittersweet ones, remembering those moments, just in a new and different way. Andrea had a wonderful marriage and after 2 years of missing both her husband, and wearing her rings, she decided it was time. We took her original diamond that she wore in a pendant and upgraded one she got on their 25th Anniversary and moved in a new direction. Stepping away from the yellow gold for a total re-do, the design incorporating both stones together as one, as Andrea continues on her journey of healing and new memories. We spent a lot of time just talking about her being ready to do this. Each step a process in the crafting of this, I have to say after getting to know her quite well along the way, I am both proud of and happy for her, that new beginnings are on the horizon. Andrea is once again celebrating herself and a wonderful life that was. Andrea, thank you for allowing us to share the tears , smiles and hugs. Does she love her new ring? Oh yes she does!!!!!! ... See MoreSee Less
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What We Do For You

And when you come in we will show you what diamonds actually should cost so that you'll understand what we're able to do for you, not to you.

What a Diamond Ring Means

Fellas, do you know what it really means when you put a diamond on your woman's finger? Yes, there is a meaning and symbolism behind the engagement ring!  It means you're telling her you're going to be her rock.  

What’s Our Slogan?

Because a trusted jeweler is worth her weight in gold.

Custom Crafted Pieces

You need that special piece, crafted specifically with your ideas in mind - that's what we do. We'll work with you every step of the way from model to finished to make sure you get that ring of your dreams.

Come In to Our Store

I would love for you to come in where I can show you all the beautiful, hand-selected, one-of-a-kind pieces. You're welcome to come in and play dress up, try everything on.

Do You Need High Clarity?

When it comes to clarity, do you really need high clarity? If you can't see it with your naked eye, does it really matter? Go color and cut, I'm telling you.

Picking out the Perfect Diamond

Hi, I'm Barbara Oliver and I'm here with you to teach you how to pick out the perfect diamond.

What’s My Favorite Color?

My favorite color? Sparkly!


The experience of making, what some would say, the biggest purchase a lifetime was such a delight with Barbara and her associates. She makes it very comfortable and not scary during the whole process. She made sure that I knew what I was buying, and also educated in what I was buying. We were able to get the most perfect ring, and was/is willing to work with any budget. My now fiancé said it is the most perfect ring, and wouldn’t want anything else. Now it’s time to pick out wedding bands!!!!!


I AM TRULY SPEECHLESS!!!! Can’t say enough about Barbara and her staff!! She helped me upgrade my wife’s wedding ring diamond for our 20th Anniversary. Barbara really took the time to sit down and discuss options with me, not from a sales person’s point of view, but from a “family member” point of view. Extremely warm and personable, someone who really cares! Thanks again Barbara, I gave the ring to my wife today and she was in tears!! Truly a day to remember!!

The experience we had in Barbara Oliver’s, was second to none, from the minute we walked through the door. We sat in a relaxed and comfortable setting and discussed our plan for a bespoke design. It seemed so much more personal than just standing across a counter, like most large chain jewelers. Barbara explained in detail, the process which made it easier to select the perfect stone and design the rings we wanted. At this point we knew we were in excellent hands with the right gemologist.